1. Choose the right fragrance: The fragrance you choose should be appropriate for your business and target audience. Consider the type of products or services you offer and the atmosphere you want to create.
2. Place the fragrance strategically: Place the diffusers in the areas where customers spend the most time, such as the entrance, the checkout area.
3. Use Fragrance Consistently – Make sure you use the same fragrance consistently throughout your business to increase recall, over time the customer will begin to associate the scent with your brand.
At My Zent we create exclusive fragrances for our clients in order to transmit the brand's attributes through the sense of greatest remembrance: SMELL to convert emotions into purchase decisions.
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